Ubisoft is adamant that they had not made a mistake by instituting such strict DRM. Michael Burk, the corporate communication's manager said: "No, I wouldn’t say that. I’ll let Stephanie [Perotti, Ubisoft’s worldwide director for online games] say what she thinks, but I wouldn’t use those words. This is a process, and we listened to feedback." While I can understand backing your decisions because you don't want to appear as if you don't know what you're doing, it would be nice if Ubisoft would at least acknowledge that they should have pulled back their DRM sooner.
|Sam Fisher of Splinter Cell: Blacklist|
|Connor from Assassin's Creed III|
Some final notes from the interview is that Ubisoft acknowledges that their delay of PC releases has been detrimental to their image, especially with delays of several months only weeks before a game was originally scheduled to release. Citing a desire to ensure that it's the best that it can be for the PC, Perotti said: "This year you will be able to enjoy Far Cry 3 at the same time as the console version. Assassin’s Creed III, which is a huge game, is coming just a few weeks after the console version, while in the past it was – what – months after. So we’re really focusing on making sure that at the same time we provide a really good PC experience, and really as close as possible to the other versions." Which I believe does show Ubisoft working to repair the damage they've done to their PC community.
|Rayman and friends from Rayman Legends|
Burk relayed a bit of information after the interview to the guys at RPS; that 7% of their revenue from the last fiscal year was from PCs and last quarter 12% came from PCs. Do you guys think that's a big enough share of revenue for them to keep consoles as their primary focus or they should reach out to PC gamers more?